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June 25, 2019

Photo Credit: Crescent International   

Halal – it’s that five letter word that constantly sparks debate in the Muslim and non-Muslim community. By definition, ‘halal’ is an Arabic word and refers to what is permissible or lawful in the traditional Islamic law...

May 13, 2019

A long ‘To-Do’ list awaits PR Practitioners every day. From media monitoring and garnering client coverage, to pitching to journalists and coming up with content. Many skills are involved when carrying out these tasks, and though tough, we have narrowed down the three...

November 14, 2018

Whenever I tell people that I’m a PR girl in a boutique agency, they always associate it with either advertising or writing endless press releases. Basically, they have no clue about my chosen profession. Though we do loads of writing in a day, there is so much more to...

October 17, 2018

One of the five hardest positions to fill in Singapore, a career in public relations is certainly not for everyone, especially in an agency. Although, the fact that you have even landed yourself on this article, means that in you, lies the tiniest speck of interest to...

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RIDING THE CORONAVIRUS WAVE: 5 TIPS ON HOW BUSINESSES CAN KEEP AFLOAT AMIDST A PANDEMIC

April 7, 2020

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Right Hook Communications Pte Ltd.

351 Jalan Besar, Reliance Building, #03-03, Singapore 208988. (65) 6291 1393. info@righthook.com.sg